* Design and implement social media strategy to align with business goals Oversees all company social media accounts management Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages Generate, edit, publish and share engaging content daily (e.g. original text,photos, videos and news) Monitor SEO and web traffic metrics Communicate with followers, respond to queries in a timely manner and monitor audience comments and reviewsRespond to queries received in the official email accounts of the organization and its projects Create informative and interesting press releases, press kits, newsletters, and related marketing materials. Prepare detailed social media reports on a regular basis Plan and manage the design, content, and production of all marketing materials. Prepare projects’ communication strategy to guarantee all content is publication-ready. Work in coordination with the marketing and PR staffs for effective implementation of their respective strategies