You will be responsible for creating a marketing strategy to help launch new products and promote existing products with emphasis on maximizing sales. 1. You will be responsible for entire marketing mix ATL / BTL / Social & digital media including copywriting, artwork, marketing campaigns etc. 2. You will be responsible to evolve new marketing techniques and strategies from time to time. 3. Responsible for brand building, liaising with agencies, blogger’, Influencers& media house in different region. 4. Production & Execution of in house promotional materials and publications. 5. Responsible for press releases, organizing promotional activities, following up with agencies for commercials, advertisements and other related activities. 6. You will be responsible to meet the deadlines against promotional activities as planned. 7. You should be planning &executing new showroom openings. 8. Any other tasks that may be assigned to you by management.