● Research industry-related topics (combining online sources, interviews, and studies) ● Write clear marketing copy to promote our products/services ● Prepare well-structured drafts using Content Management Systems ● Proofread and edit blog posts before publication ● Submit work to editors for input and approval ● Coordinate with marketing and design teams to illustrate articles ● Conduct simple keyword research and use SEO guidelines to increase web traffic ● Promote content on social media ● Identify customers’ needs and gaps in our content and recommend new topics ● Ensure all-around consistency (style, fonts, images, and tone) ● Update website content as needed.